Free SEO Assessment

Are Buyers Finding Your Competitors Instead of You?

Answer 17 quick questions. See how visible you are to buyers in Google and AI search, and where your enquiries are leaking.

100% Free
Takes 3 Minutes
Instant Results

How Buyers Choose Suppliers Now

1

They search for what you do, not for your name

2

They ask ChatGPT and Google's AI for a shortlist

3

They check your site for proof before they get in touch

Here's the problem: If you don't show up at each of those steps, you never hear about the buyer. The enquiry goes to a competitor, and you don't know it happened.

Sound Familiar?

Most business owners we speak to recognise at least one of these:

Too much of your work comes from one customer, sector or referral partner

Your website looks fine, but it rarely brings an enquiry from someone new

Competitors you know are smaller show up above you in Google

You've paid an agency before and couldn't see what it returned

You've heard AI search is changing things, but not what it means for you

You handle the marketing yourself, when you have time

The good news? These problems are fixable, once you know what's holding you back.

The Solution

Your Free SEO Scorecard

In about 3 minutes, you'll see how you score in the 4 areas that decide whether buyers find you and get in touch:

Found By Buyers

Do buyers find you when they search for what you do?

AI Search Visibility

Do ChatGPT and Google's AI recommend you?

Website That Wins Enquiries

Does your site turn visitors into enquiries?

Pipeline & ROI

Do you know where your work comes from and what marketing returns?

What You'll Get

Your Overall Score

A clear percentage showing where you stand

Category-by-Category Breakdown

A score for each of the 4 areas, so you can see your weakest one

What Each Score Means

Plain-English feedback on each area, based on your answers

Where To Start

Which area to fix first for the biggest gain

Email Report

A copy of your results sent to your inbox

How It Works

1

Enter Your Details

Tell us your name, email, and website URL so we can send your personalised report

2

Answer 17 Questions

Quick multiple-choice questions about how buyers find you (takes about 3 minutes)

3

Get Your Score

Instantly see your results on screen and receive a detailed report via email

Why Trust Black And White Boy?

We've helped UK businesses get found by the right buyers and win more enquiries.

18+

Years of SEO Experience

100s

of Businesses Helped

ROI

Focused Results

This free assessment shows you where you stand before you spend a penny.

Frequently Asked Questions

Is this really free?

Yes, 100% free. No credit card required, no hidden fees. We believe in providing value upfront.

How long does it take?

The assessment takes about 3 minutes. You'll get your results instantly on screen, and a detailed report via email within minutes.

Will you try to sell me something?

At the end of your report, we'll offer a free strategy call if you'd like expert help improving your scores. But there's no obligation. The scorecard is useful on its own.

Is my information secure?

Absolutely. We take data protection seriously and comply with GDPR. Your information is never shared with third parties.

What if I score poorly?

A low score isn't a failure. It means the gains are in front of you, and your lowest category shows you where to start.

Ready to See Your Score?

Enter your details below to start your free assessment. Results delivered instantly.

Your data is secure & GDPR compliant